Knowledge base / channel strategy

Transform your customer base into a revenue-generating referral network in 60 minutes!

Partnerplace referrals

Recent Harvard Business Review research reveals a compelling truth about referral marketing: it's not just effective—it's contagious. When satisfied customers become advocates, they generate 30-57% more new business and are 21% more likely to refer others themselves. Yet, most busines …

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Partnership agreement – 8 things you should not forget | Partnerplace

partnership agreement

Are you building a network of partners that support the growth of your business? A well-thought-out agreement is a must. If a partnership is to be fruitful, its conditions should be clearly established and confirmed in writing. What should be the details of the agreement with your par …

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Effective partner onboarding: Exploring your options

Partner onboarding

Partner onboarding process When welcoming a new partner into your channel, providing the right guidance is crucial for them to become a productive member of your network. It’s unrealistic to expect a new company, even one with a basic understanding of your product and its advantages, …

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Partnership dilemmas: solutions and strategies for growth

Road split

In the world of business, partnerships can be both a source of strength and a fountain of frustration. The complexity of merging two distinct entities with their own visions, cultures, and goals brings about an intricate dance of collaboration. In this crucible, dilemmas are born.

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Channel sales 101: A guide to building a successful sales channel

Partnership strategy

Imagine empowering a network of partners to boost your product's market reach. That's the allure of channel sales—a strategy that can elevate businesses to new heights. Understanding this pivotal concept is crucial for tapping into new markets as the sales landscape evolves.

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