Knowledge base

40 Channel facts, every Partnership Manager should know

partnership statistics

The world is ready for more partnerships! In the dynamic world of B2B, strategic partnerships and alliances are essential for growth and success. Whether you manage partnerships through a platform like Partnerplace or are building your business ecosystem, understanding key industry me …

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Effective partner onboarding: Exploring your options

Partner onboarding

Partner onboarding process When welcoming a new partner into your channel, providing the right guidance is crucial for them to become a productive member of your network. It’s unrealistic to expect a new company, even one with a basic understanding of your product and its advantages, …

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Partnership dilemmas: solutions and strategies for growth

Road split

In the world of business, partnerships can be both a source of strength and a fountain of frustration. The complexity of merging two distinct entities with their own visions, cultures, and goals brings about an intricate dance of collaboration. In this crucible, dilemmas are born.

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Channel sales 101: A guide to building a successful sales channel

Partnership strategy

Imagine empowering a network of partners to boost your product's market reach. That's the allure of channel sales—a strategy that can elevate businesses to new heights. Understanding this pivotal concept is crucial for tapping into new markets as the sales landscape evolves.

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