Strategic partnership tips & techniques | Partnerplace
by Kacper Gugała on Apr 26, 2024 11:20:07 AM
Finding the right partner can propel your company to new heights. Strategic partnerships go beyond handshakes—they're key drivers of growth, innovation, and market expansion. From tech giants teaming up, to small enterprises finding their niche, strategic partnerships shape today's bu …
IT channel partners guide: VAR, MSP, ISV, SI | Partnerplace
by Kacper Gugała on Apr 18, 2024 3:32:01 PM
The acronyms VAR, MSP, ISV, and SI get tossed around like confetti in partnership conversations. Just recently, I was attending an online conference where I can only imagine a newbie would be extremely lost, as each second sentence contained one of these terms.
Uncovering partnerships' Key Performance Indicators
by Kacper Gugała on Mar 29, 2024 9:51:08 AM
Discovering which metrics to use for partnerships is integral to success in this domain. It involves monitoring channel growth, identifying effective strategies, and determining where to focus your efforts. Even if your superior doesn’t request data, examining it can significantly enh …
A guide to the Partner Manager's core responsibilities
by Kacper Gugała on Mar 13, 2024 10:35:10 AM
Are you just starting out as a Partner Manager? Are you looking to become one? Regardless, even for experienced professionals, it is sometimes easy to forget how a role can be different in each company. Let’s look at the broad spectrum of responsibilities of a Partner Manager within a …
Market development funds: Elevate your business | Partnerplace
by Kacper Gugała on Mar 7, 2024 10:26:19 AM
Being a Partner Manager comes with a toolkit of strategies to foster partnership growth. From expanding networks with new partners to setting quarterly or yearly goals, educating partners to increase the chance of landing a successful deal, and collaborating on co-marketing activities …
Partner prospecting: The art of finding and building alliances
by Kacper Gugała on Feb 29, 2024 9:03:48 AM
No matter how big your partner network is, the goal is always to make it even larger—sometimes to boost your chances of success, other times to explore new territories or industries. Let's dive into ways to structure this process and outline the steps to achieve success.
Mastering Partnerships: CRM vs. PRM
by Kacper Gugała on Feb 22, 2024 9:30:32 AM
In the past few months, about 10% of the individuals I've crossed paths with have been diving into partnerships within their CRM system. Interestingly, some are a bit cautious about venturing into a dedicated partnership management system – concerns include costs, implementation chall …
Guide to partner types & management | PartnerPlace
by Kacper Gugała on Feb 16, 2024 6:00:01 AM
As a Partner Manager, your primary responsibility is to cultivate the partnership network and optimize the Return on Investment generated from these collaborations. In theory, it seems simple, but once you start doing it, you might notice that there are always too many tasks to handle …
How a Partner Relationship Management system benefits your business?
by Kacper Gugała on Jan 26, 2024 9:26:12 AM
As a provider of PRM solutions, we've invested extensive hours in calls and workshops with Partner Managers across diverse stages of company development. While each partnership is distinct, recurring themes often emerge. We've condensed the most prevalent benefits into this comprehens …